接收不到雅虎验证码

The on-off relationship between Microsoft and Yahoo has been consummated. A new 10-year deal will bind the two companies as they seek to compete with Google.

微软和雅虎之间的开关关系已经完善。 一项新的为期10年的交易将约束两家公司与Google竞争的局面。

In January 2008, Microsoft originally offered $47.5 billion to buy Yahoo outright. Despite Yahoo’s ongoing financial difficulties, the deal was rejected because co-founder and then director Jerry Yang demanded more money.

2008年1月，微软最初出价475亿美元直接收购雅虎。 尽管Yahoo一直存在财务困难，但该交易被拒绝，因为联合创始人，当时的董事Jerry Yang要求更多资金。

The latest deal is a revenue-share agreement that involves no money changing hands:

最新的交易是一项收益分成协议，其中不涉及金钱易手：

• Bing will become the search engine used by both Microsoft and Yahoo.必应将成为Microsoft和Yahoo都使用的搜索引擎。
• Microsoft AdCenter will become the single search advertising platform.Microsoft AdCenter将成为唯一的搜索广告平台。
• Yahoo will focus on media, marketing services, and sales.雅虎将专注于媒体，营销服务和销售。

Bing usage has been growing at an average of 25% per week. However, this has primarily been at the expense of Yahoo Search and it is yet to dent Google’s market share. The deal will instantly provide Bing with almost 30% of US internet queries and save Yahoo $200 million in search engine technology development costs.

Bing的使用量平均每周增长25％。 但是，这主要是以牺牲Yahoo Search为代价的，并且尚未削弱Google的市场份额。 该交易将立即为Bing提供近30％的美国互联网查询，并为Yahoo节省2亿美元的搜索引擎技术开发成本。

Advertising prospects for the combined systems should also improve. Yahoo and Microsoft both offer effective search advertising platforms, but advertisers often choose Google because it receives significantly more traffic.

组合系统的广告前景也应有所改善。 雅虎和微软都提供了有效的搜索广告平台，但广告商通常选择Google，因为它获得的访问量大大增加。

However, the link up will not be easy and both companies expect scrutiny from the US Department of Justice. The Google-Yahoo advertising alliance failed in November 2008 partly because of DoJ opposition. Ironically, Microsoft was the biggest and loudest complainer about that deal.

但是，建立联系并不容易，两家公司都希望得到美国司法部的审查。 Google-雅虎广告联盟在2008年11月失败，部分原因是受到司法部的反对。 具有讽刺意味的是，微软是这一交易的最大最大的抱怨者。

Assuming the legal, technical, and structural details can be overcome, the Microsoft-Yahoo collaboration creates a far more powerful competitor for Google. That will be welcomed throughout the industry, but can the companies work together effectively and beat Google in a market it dominates?

假设可以克服法律，技术和结构上的细节，微软与雅虎的合作将为Google创造一个强大得多的竞争对手。 这将受到整个行业的欢迎，但是两家公司能否有效地合作并在其主导的市场中击败Google？

翻译自: https://www.sitepoint.com/bing-microsoft-yahoo-deal/

接收不到雅虎验证码